Software: Buy Vs. Build

Is Custom Software Right for You or Should You Go With the SaaS Approach?

Have you identified a business problem that can be solved with the right kind of software? Excellent! The next big decision on your plate is probably going to be choosing between custom and off-the-shelf software—buying an existing system, like a SaaS (Software as a Service) product, or building your own custom software.

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Solving a Business Problem With Software

Apr 18, 2021, 09:50 AM
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When humans need help, technology often steps in. From accounting software and CRMs to the Large Hadron Collider and space rockets, there is a technology-powered solution for seemingly everything.

Software solutions are the most common answer to today’s business problems. Do you need to increase productivity? Cut costs? Improve customer service? Create a faster employee onboarding process? Generate and close more sales leads?

Each of these problems can be solved with the right processes and technology. Accounting software, ERP and CRM systems, marketing automation platforms, ecommerce integrated solutions—these are just a few examples of software that can help solve a business problem or make a workflow more efficient.

Identifying the problem you want to solve is a crucial first step in setting yourself up for software success. Set clear goals and write down which business processes you need to improve. Analyze the potential outcomes of implementing a software solution—for example, decreasing the time spent on manual data input by 30% or 12 human hours per week.

As soon as you have the initial analysis completed, you can start thinking about how you’re going to implement a software system to make your goals a reality. There are two primary options: buying off-the-shelf software or investing in a custom software solution.