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Sturgis Falls Celebration
Website Design & Development

Problem/Opportunity:
  • Unwieldy update process & number of pages made it difficult to keep the website up to date.
  • Site visitors had difficulty navigating the site and finding what they were looking for.
  • Parade registration was a manual and time-consuming process.
Action:
  • Utilized SiteLight, Far Reach’s centralized content management system.
  • Completely redesigned the site map & look of the site.
  • Created a parade registration and management website.
Result:
  • Sturgis website admins are more easily able to maintain the site content using SiteLight.
  • Visitors can get to all content in 2 clicks or less and are able to search for events based on venue, category and time.
  • Look and feel better represents the fun, festive nature of this annual event.
  • Visitors can register for the parade online. Using the admin system, the parade director is able to order entries and generate reports without retyping information.

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